Robert Kiviat, the acclaimed writer and director known for his investigative documentaries onsupernatural phenomena, is back with another mind-bending exploration. His latest project,The Mandela Effect Phenomenon, is set to take a deep dive into one of the most intriguing and controversial topics of our time. With interviews featuring journalistMark Laflamme, who has both experienced and extensively covered the Mandela Effect, this documentary is set to challenge our perception of reality. Collider is delighted to share an exclusive first look at the trailer and poster for the film.

The Mandela Effect refers to a situation where a large group of people remember something differently than how it occurred. The term was coined byFiona Broomein 2009 after she discovered that she, along with others, rememberedNelson Mandeladying in a South African prison during the 1980s, despite Mandela not actually passing away until 2013. Thisphenomenon has sparked debatesand theories ranging from collective false memories to alternate realities.

The Mandela Effect Phenomenon with two different logos for froot loops, depend, coca cola, and jif

A Brief History of the Mandela Effect

The Mandela Effect gained traction in the late 2000s and early 2010s with the rise of internet forums and social media, where people shared their experiences and puzzling discrepancies in their memories. Common examples include the misremembering of the Berenstain Bears’ spelling, the existence of a non-existent movie called “Shazaam” starringSinbad, andfamous quotes from moviesand literature being recalled incorrectly. Psychologists often attribute the Mandela Effect to cognitive factors such as false memories, where the brain reconstructs events in ways that may not be entirely accurate. However, some proponents argue that these mismatches in memory could be evidence ofparallel universesor time shifts.

The film features compelling interviews with Laflamme, a journalist who has not only reported on the Mandela Effect but has also experienced it firsthand. Laflamme’s insights provide a personal touch to the documentary, making the exploration of this phenomenon both relatable and thought-provoking. Kiviat’s documentary poses critical questions: Is there a supernatural force “editing” our history? Are we living in amultiverse where timelines occasionally intersect? Or are these experiences simply tricks of the mind?

Known for his work on shows likeUnsolved Mysteriesand specials such asAlien Autopsy: Fact or Fiction?Kiviat brings his trademark journalistic objectivity and sense of wonder to this project, ensuring a balanced yet captivating tale presented to the audience.The Mandela Effect Phenomenonwill beavailable on Digital on July 9. Check out the trailer and poster above.